![Bad Reviews Happen - how to respond Bad reviews happen: A strategy of when and how to respond](https://images.ctfassets.net/b7g9mrbfayuu/1CbMIhNQHakiQqY4AOYmga/dc1aa17b44a2b4a963b13fe1ff832b65/Finding_the_way.png?q=80&w=3840&fm=webp)
Welcome to the digital age, where online reviews are as common as posts on social media. Serving as critical decision-making tools for potential customers, good reviews can be the best thing to happen to your business, while bad ones might cause you to break into a cold sweat.